Directing Google to see things on your site is an important part of the SEO process. However, it is imperative you remain in control of what Google has access to. Many government departments allow free reign to Google, but that often allows access to sensitive documents, along with duplicate content. You need to block Google from accessing duplicate content using robots.txt, and if you have sensitive information on your site (which you shouldn’t!) then remove it from your server.
We’ve all seen high profile cases of hacked information being leaked. Don’t allow your site to be a victim of a data breach.
Stay safe and don’t store documents on your web server.
For more information visit the StewArt Media website.
Jim Stewart is a leading expert in search engine optimisation. His business StewArt Media has worked with clients including Mars, M2 and the City of Melbourne.
ABOUT THE AUTHOR
COMMENTS
SmartCompany is committed to hosting lively discussions. Help us keep the conversation useful, interesting and welcoming. We aim to publish comments quickly in the interest of promoting robust conversation, but we’re a small team and we deploy filters to protect against legal risk. Occasionally your comment may be held up while it is being reviewed, but we’re working as fast as we can to keep the conversation rolling.
The SmartCompany comment section is members-only content. Please subscribe to leave a comment.
The SmartCompany comment section is members-only content. Please login to leave a comment.