Be something to someone: How to unlock the power of niche marketing
Niche target marketing is one of the most powerful and efficient ways to attract new clients and build industry engagement and trust.
We hear it all the time. Zero-cost marketing! Shoestring marketing! Zero-outlay marketing! Promote your business for nothing at all! And on…
You don’t get great word-of-mouth (WOM) marketing without providing great service and products to your customers. And you also don’t get…
Word-of-mouth marketing has always been the trump card of the smaller business operator. Cheap, effective and usually controllable, this age…