A Baby Shark’s tale: Whole Kids shows how strong relationships can be crucial to business growth Entrepreneurs Stephanie Palmer-Derrien 18 February 2022 Business relationships can boost creativity and provide a supportive network. For Whole Kids, they also led to growth opportunities.
Catching a Baby Shark: How partnering with a YouTube sensation opened the door to Asia for Whole Kids Branding Stephanie Palmer-Derrien 26 October 2021 Australian food business Whole Kids has secured a Baby Shark-sized branding partnership that could get kids reaching for healthy snacks and parents reaching for their ear-plugs.
