A needless food fight? Decoding the ‘surge pricing’ PR disaster at Wendy’s Hospitality Vivek Astvansh 15 March 2024 The whole mess seems to have started on February 15, 2024, when Wendy’s released its fourth-quarter earnings and held a conference call with investors.
Fast food chain Wendy’s to test surge pricing, AI-enabled menu changes Hospitality AAP 28 February 2024 US burger chain Wendy's is looking to test having the prices of its menu items fluctuate throughout the day based on demand.
