The trouble with such a fast moving and somewhat fashionable industry is the emphasis on the latest and greatest rather than necessarily the…
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The trouble with such a fast moving and somewhat fashionable industry is the emphasis on the latest and greatest rather than necessarily the…
It seems hard to believe, but next year marks the 20th anniversary of the internet achieving ‘critical mass’ to become an everyday part …
If there’s one industry that the term ‘never say never’ applies to, it’s the digital communications industry. The pace of change is …
Recently, I got one of those calls that digital professionals dread. My client had just taken on a new IT support provider who started their…
The ability to perform business transactions electronically and having an online presence is crucial to the success of any business. Howe…
I’ve just returned from a seminar on search engine optimisation for smaller business operators presented by the operator of an up-and-comi…
When I read it I couldn’t believe my eyes. So I read it again, but the outcome didn’t alter. According to the latest MYOB Business M…
It’s something this blog has been banging on about for years now and something the authorities in at least one state are now trying to do …
There’s a fair chance that many smaller business operators reading this won’t have a clue what I mean when I say ‘website technology’. ‘…
Conversion rate optimisation (CRO) is all about getting better conversion rates. It gets wrapped up too often in geek lingo that makes i…
Small businesses are no doubt sick of hearing about mobile strategies. Only a few years ago, online retailing was the order of the day, b…
The hard part is over … kind of. You’ve successfully used those precious seconds from the time someone lands on your site to Establish …