What Nestlé’s attempt to trademark the shape of a KitKat teaches us about design
In July, Nestlé lost its case in the European Union to protect the four-finger shape associated with KitKat, generating discussion about shape and design.
A cross-Pacific trademark stoush has elevated the peanut butter wars beyond a simple question of whether crunchy or smooth is better, with t…
US group buying pioneer Groupon has hit local rival Scoopon with a trademark lawsuit in a United States District Court, alleging Scoopon’s n…
