Reported in AdAge from CES in Las Vegas, the consumer electronics companies were touting their new interactive smart TVs while debate emerge…
Reported in AdAge from CES in Las Vegas, the consumer electronics companies were touting their new interactive smart TVs while debate emerge…
It was a big year for social media and digital strategy in 2012 and industry experts are predicting plenty more on the horizon for 2013. Her…
Today we live at home, in business, on the bus, on the train, in the sky, wherever we are in a tech-driven world. You cannot ignore it; you …
Take a look at overseas markets and you get a big insight into what’s ahead for Australian retail. Currently, online sales for UK departme…
Reading Steve Rubel’s recent post “Want to Win Friends? Forget About You and Get People Talking About Me”, I was pleased to see I am not the…
Technology research firm Gartner’s prediction of a chief digital officer becoming a staple in the boardroom is based on major digital transf…
Marketing has changed from ads to “recommendation and pockets”, with huge purchasing impacts from both recommendation and mobile search. …
For small businesses, the corporate misalignment of digital and social media to marketing campaigns has levelled the playing field. The oppo…
The Grayling Pulse Autumn 2012 report has found a stunning 22% of global companies on average don’t have a digital strategy. In Europe and N…
Do you know who you are? This is a really important question in today’s digital economy. I was gathering information on this when I came…
Reading all the reports from the Dreamforce Technology and Social Media conference, recently held in San Francisco, the comments lead the wa…
A couple of weeks ago, I posted a video blog with Nando’s posing the question of how you can determine ROI from a digital media or social me…