Here is a great piece on entrepreneurship, entitled “Why Tom never killed Jerry?”, the main emphasis being that entrepreneurs love the chase…
Here is a great piece on entrepreneurship, entitled “Why Tom never killed Jerry?”, the main emphasis being that entrepreneurs love the chase…
Paul McIntyre’s perfectly understandable rant in AdNews about the media industry disappearing up their own channels is further mounting evid…
With NSA and Ed Snowden making headlines, along with Facebook on the next run of confusing its users on privacy with its full launch of Face…
Data is big news and making data part of any marketing strategy is a must. Data strategy is a core enabler to ensure long-term brand heal…
Conversion rate optimisation (CRO) is all about getting better conversion rates. It gets wrapped up too often in geek lingo that makes i…
B2B marketing firm Pardot has just released a fascinating white paper, ‘Using Psychology to Increase Conversions’, which looks into the psy…
In March 2010, SmartCompany reported: “So-called ‘phoenix’ activities have been around for quite awhile. They arise when a business is deli…
The newly released 2013 Yellow Social Media Report, launched by AIMIA/Yellow Pages, endorses so many positive aspects of changing communicat…
The hype of gamification has been built on the potential powerful engaging responsive design that gaming induces on cognitive behaviour to …
Even now after 3,099,585 presentations loaded to Slideshare.net on ‘Digital’, ‘Online’, ‘Mobile’ and ‘eCommerce’, there is still reticence …
I was horrified by the news recently that Brown University student Sunil Tripathi, falsely linked to Boston bombings on Reddit, had been fo…
I have come across many imposters in my time; many of them claiming to be ‘digital experts’ who make promises and just don’t deliver. I a…