How I got over my fear of cold calling and trained myself to sell Business Advice Anna Mackenzie 7 June 2023 The author landed a job at a recruitment agency where she had to train herself to get over her debilitating fear of cold calling.
In defence of the sales pitch: How to make the soft sell work hard Strategy Liz Ward 20 September 2022 Is it better to go in hard, or slowly build an audience with engaging content over time? Most of the time, the answer is: softly does it.