Last week I looked at the benefits that Facebook can bring your business without even setting up a business page. This week’s blog looks…
Last week I looked at the benefits that Facebook can bring your business without even setting up a business page. This week’s blog looks…
I know social networks are doing everything they can to generate revenue out of unsuspecting social networkers, but selling user endorsement…
It’s been three months since the 1888 Hotel launched in Sydney, and the hype around it hasn’t let up. The world’s first ‘Instagra…
Ever since they gained traction a few years back, this blog has been very bullish about one of the great features of social networking, spec…
Every so often, the internet becomes a platform for disgruntled employees to tell their bosses to get stuffed. The latest in this series o…
There is a never-ending cycle of social media performance charts, using dubious metrics, to qualify ‘the most engaged brands’. Socia…
Twitter’s imminent share float will test the strength of the company’s strategies to become a new kind of news channel and to embe…
Lies, lies and damn statistics just aren’t going to wash. Every research report being released shows social media is here to stay. Fi…
Effective and substantial social media strategy is based solely on advocacy. One advocate can deliver a thousand allies and many sales effec…
The Immigration Department has been granted permission by the Federal Circuits Court to dismiss an employee who regularly tweeted critical c…
Businesses have once again been warned to update their social media policies – and actually get employees to read them – after an incide…
Most businesses are starting to get an idea of how to use social media, but plenty more don’t have a clue when it comes to measuring somet…
