In last week’s blog, I looked at the damage social networking could do to your brand if put into the wrong hands. This week, I’m going t…
In last week’s blog, I looked at the damage social networking could do to your brand if put into the wrong hands. This week, I’m going t…
Australian winemaker Jacob’s Creek has been forced to defend its products from social media attacks, after an anti-halal certification Fac…
Social networking giant LinkedIn is rolling out a feature called Elevate, which is designed to make it easier for businesses to curate conte…
Whilst many large commercial organisations have invested big money in social media, there are still many more who haven’t invested heavily…
Mortein has pulled its Louie the Fly #putoutyourdress Facebook post after backlash on social media. The insect repellant company posted a sp…
A former Apple employee in Sydney has posted a scathing attack on the tech giant in a blog post, claiming Apple has a “toxic” company cu…
The term ‘new media’ is officially dead! Just ask Obama’s PR team. In the span of just three short months, the President of the United…
Artist CJ Hendry has abandoned the traditional gallery and dealer model of selling in a sign of the power of Instagram. Hendry has used t…
In last week’s blog post, I explored the ‘digital delusion’ of allocating digital work to IT departments or people without consultatio…
An online campaign to lower penalty rates led by the Australian Chamber of Commerce and Industry has backfired, as social media users called…
Jess Ruhfus says the best way to describe her strategic brand collaborations startup Collabosaurus is a cross between LinkedIn and Tinder. �…
Periscope, Twitter’s answer to popular live video streaming app Meerkat, is now available on iOS. The app, which Twitter purchased in Janu…