Posts tagged "social media"

In their attempts to become the next viral hit, marketing departments have tainted the spirit of April Fool's Day, ruining the holiday for everyone else.

In the saturated world of e-commerce, small businesses need to adopt the age-old practice of ‘try for free before you buy’.

Fashion retailer Boohoo.com has been criticised after backflipping on a move to stop using sheep's wool following pressure from PETA.

In total, more than 6,600 Australians mustered their anger into Ad Standards complaints in 2018, so we rounded up the 10 most offensive ads.

Google says it will kill its failed social media platform four months earlier than originally expected after identifying a second, much larger, data leak.

Pro golfer Arnold Palmer was an influencer back in the 1950s — influencer marketing is an old broadcast transposed onto digital media and the online world.

A goal without a plan is just a wish, so here are seven fail-safe solutions for marketing yourself or your startup through social media.

Pinterest might be the trick for businesses that can market themselves visually and are looking to diversify their social media and boost engagement.

The consumer version of Google+ will be shut down.

Wendy's Twitter may seem flippant at first glance, but there's a method to its madness and sassy tone.

Single sign-on is an attempt to balance usability and security, but the Facebook hack reveals its limitations and vulnerabilities.

Prioritising your personal branding on LinkedIn and other social platforms is imperative if you want to stay ahead of the professional curve.