Rohit Bhargava writes the Influential Marketing Blog, ranked by Ad Age as one of the top 50 marketing blogs in the world and is author for O…
Rohit Bhargava writes the Influential Marketing Blog, ranked by Ad Age as one of the top 50 marketing blogs in the world and is author for O…
Jeff and Bobby Beaver run online retailer Zazzle in the US, which secured $US16 million in funding from Google’s original investors. Jeff sa…
There’s no doubt that there’s a refreshing whiff of fresh business even at this early stage of the year. If, like me, you get a sense t…
Last week’s Las Vegas Consumer Electronics Show we discussed just before the Christmas break. If there’s one thing for sure, we can say tabl…
The world of social networking is changing so quickly that entire communities have disappeared off the face of the earth. But as this clip f…
This article first appeared September 3, 2009. Dear Aunty B, I am a 55 year old man who is facing (for the first time in my life) discrimin…
Public relations is becoming an integral part of overall marketing campaigns, and the line between PR and advertising is being blurred by ac…
Nick Holmes à Court is the chief executive of BuzzNumbers, a social media monitoring agency that specialises in helping clients analyse how…
Whether we are working for a private or public company, a not-for-profit or government institution, all of us are in some way competing for …
After an extremely difficult year, 2010 looms as a new challenge for sales and marketing experts. With business as usual not “usual” anymore…
Last night I took part in a debate on the issue of privacy, hosted by law firm Minter Ellison. While I took a slightly different approach to…
Facebook Ads provide incredible reach to a targeted audience which can’t be matched by any other online (or offline) advertising system. …