Whether Facebook is a good platform to sell your product or service is an increasingly important question that start-ups have to ponder.
…
Whether Facebook is a good platform to sell your product or service is an increasingly important question that start-ups have to ponder.
…
The September 2012 Sensis Business Index survey of Australia’s small to medium enterprises (SMEs) has some interesting findings. This regu…
Twitter co-founder Biz Stone has admitted his company had never planned for success during a speech delivered at the Canadian Internet Regis…
Businesses are often told to get on Twitter –and here at TechCompany we’re no exception to that – but a report this week suggested rea…
Don’t leap into social media until you know what you want to say. These days it seems every business wants to be your friend. Everyone y…
As we have discussed in these pages before, one of the ironies of the digital world and all it promises is that the businesses that can most…
The biggest mistake organisations, big and small, make is they don’t get the digital native. In 2005, Rupert Murdoch infamously said, “W…
Social media is more effective at getting people out to vote than traditional automated calls or television advertising, new research has re…
Want to create a social media monitoring panel to manage the flow of information? What should we monitor? I find that making a list always h…
Public relations has gone through a radical change over the past five years. This is as a result of the growing influence social media chann…
Businesses are being urged to fix up their LinkedIn company pages after the social network announced a new design update this week, which so…
Twitter has a stronger mobile ad revenue base than major rival Facebook despite having fewer users, according to new market research figures…
