In defence of the sales pitch: How to make the soft sell work hard Strategy Liz Ward 20 September 2022 Is it better to go in hard, or slowly build an audience with engaging content over time? Most of the time, the answer is: softly does it.
“Ten times the traffic”: How this retailer grew sales 500% by using an overlooked social media network Advertising Dominic Powell 5 April 2019 There’s one social network Koogal values above all others which fuels a whopping 70% of the business’ revenue and 80% of its social media traffic.
