The next Instagram? Five ways small businesses can use TikTok
New social media platform TikTok is experiencing rapid growth and small businesses around the world are starting to take note.
‘Sold out in 18 hours’: Why ethical chocolate brand Hey Tiger teamed up with an Insta-famous shiba inu
Hey Tiger and Insta-famous shiba inu Tofu Chan might seem like an unlikely pair, but the chocolate they created together is literally the stuff of dreams.
“Adapt and quickly”: SMEs react as Facebook scraps likes count
Facebook on Friday announced its plans to hide likes and reactions, but businesses leveraging the platform for marketing shouldn’t panic, according to SMEs.
“Daunted”: Aussie workers concerned as core workplace skills shift
The future of work is upon us and while many Aussie workers are feeling daunted, most are ready to learn if their bosses will give them a chance.
Ditch the status quo: Ten signs it’s time to change your marketing approach
The landscape is constantly changing, and you need to be persistent in assessing your marketing approach to get the most from what's working and what's not.
Seven social media tools that will save you time and make you money
Social media got you down? You may want to consider using some management tools tailored to save you time and boost your engagement.
Lush UK deletes all social media accounts: Will Australian retailers follow suit?
Lush UK has sparked a conversation about the value of social media for business this week after it announced a shut down of its channels.
Budding entrepreneur? Here’s how to grow your startup through social media
A goal without a plan is just a wish, so here are seven fail-safe solutions for marketing yourself or your startup through social media.
‘We decided to stop advertising’: Why Wendy’s throws shade at competitors like McDonald’s on Twitter
Wendy's Twitter may seem flippant at first glance, but there's a method to its madness and sassy tone.
Subscription startup The Wine Gallery raises $2 million, after using the power of social media to increase its user base tenfold
Wine subscription startup The Wine Gallery has closed a $2 million raise, having used Insta-marketing to help grow its user base to more than 10,000.
How soccer app myKicks scored 65,000 downloads in three months, with the help of YouTube influencers
Augmented reality soccer app myKicks has scored more than 65,000 downloads within three months of launch, and topped the sports app store in the UK
Six ways to nail your digital marketing strategy, from GlamCorner co-founder Dean Jones
Fashion-sharing startup GlamCorner has tripled in size over the past year, and co-founder Dean Jones saying it’s pretty much all due to digital marketing