Posts tagged "SMS marketing"

With customers being constantly bombarded with marketing messages, savvy businesses are on the hunt for more effective ways to engage with audiences and build meaningful relationships. So it makes sense that many are realising the power of unified email and SMS marketing.

Over the few decades it’s been around, SMS has become a game-changer for the way we communicate. Here's how it can change the game for your brand as well.

Facebook's recent outages and advertising changes are the latest reminders that business owners and marketers should not to put all their eggs in a single tech giant’s basket.

Start-ups have been urged to consider text messages as a key marketing channel, after a report revealed 97% of text messages are opened – …