“Getting Personal” was voted as the Number 12 Sales Trends for 2011. Despite the advances in technology and the rise of the intern…
“Getting Personal” was voted as the Number 12 Sales Trends for 2011. Despite the advances in technology and the rise of the intern…
The theme for Barrett’s 12 Sales Trends for 2012 is “Adapt or Perish”. This theme is borne from the turbulent and challenging econo…
Elite athletes, pop stars, top selling writers, politicians, Fortune 100 CEOs all have one thing in common – they hire coaches to help the…
Retail veteran Gerry Harvey has downplayed the prospects for a retail recovery, saying at the Harvey Norman annual general meeting yesterday…
Taglines have the ability to quickly and succinctly define a brands meaning and position. I was driving past Chippy’s Outdoor in Ringw…
In 1988 I watched in horror as my childhood hero Carl Lewis was blown away by Ben Johnson in the men’s 100m final at the Seoul Olympic Games…
I am starting a new business and want to go out and start selling, but I am still building the concept and have nothing to show. How can I s…
One of the biggest barriers to purchase is fear that you are going to miss out on a better deal. As consumers we sweat the price, wondering …
“Sex” – as a consumer marketing and sales strategy – infiltrates our daily lives via advertising, celebrity endorsements, tabloids, …
What’s the best way of chasing up “warm leads”? At what point does a warm lead become a stone cold dead one, or should you just keep b…
Sales is a game. Though not a numbers game as some would suggest, it’s more a mental game. Every year, I work with hundreds of sales and ser…
Are companies taking longer to make buying decisions or does it come down to impatience on the part of the B2B sales person, in a hurry to r…
