Posts tagged "press release"

Are your press releases failing to make an impact? This guide — complete with a checklist — explains how to make them pop.

Want to get the best results from your PR pitch? Kate Engler of Meet The Press MasterClass shares a five-step strategy to make sure your pitch goes the extra mile.

While dispatching press releases is part of what PR agencies do, the service is actually far more comprehensive than running a mail merge and organising bulk distribution.

Should you write a press release for your business? It’s a question that plagues many a small business owner, especially those just starting out.

Businesses and startups alike are increasingly using video news releases with highlight footage and interviews to promote their brand.

A court has found that the Fair Work Ombudsman caused harm to a business by presenting allegations as facts in a 2017 press release.

The first day of April is a marketer’s dream, and for good reason.

Businesses get to snap up publicity off the back of a clever, well-t…