Global cosmetics giant Nivea has apologised after a deodorant advertisement that used the slogan “White is Purity” attracted fierce cr…
Discount supermarket giant Aldi has sparked fierce shopper competition with a callout for new members for its popular “testers club” and whi…
The world has had a few days to process the reality of a Trump presidency, and pubs, cafes and diners have jumped to provide political comme…
When it comes to official campaigns to promote tourism to Australia, there seems to be an obsession with lifeguards. But when it comes to g…
An Australian bank has taken advantage of recent social controversy to promote a new campaign – despite never planning to.
ME Bank had be…
Myer is courting young shoppers this weekend in a “partner perks” deal with Uber.
Myer One members spending $100 or more online or in…
Experts have warned businesses that customers who complain online are often not the brand’s core buyers, after The Daily Juice Co came u…
Small businesses are being urged to eavesdrop on what internet users are saying about them to stop the countless scammers chasing consumer c…
A fitness program run by social media celebrity Ashy Bines has been accused of deleting negative comments on social media from disgruntled u…
After receiving backlash earlier this year for its new range of Shapes flavours, Arnott’s has taken customer feedback on board and returne…
A negative online review can be bad news for your business, but a café in Stockport, England, has embraced one negative review in a clever …