Meta and Code Like A Girl’s free AR training is more important than you may realise
Meta and Code Like A Girl have partnered to offer a free AR training course for women. As large consumers of AR tools online, initiatives like this are more important than ever.
Gamers, set, match: Australian Open’s Roblox experience triples real-world attendance record in less than a week
Roblox players have already visited the Australian Open's in-game experience more than 2.4 million times since its launch last week, the gaming platform states.
Australian Open’s Roblox experience earns 120,000 visits in first day, as tournament hopes to turn young gamers into tennis fans
AO Adventure launched on the massively popular online gaming platform on Thursday, offering players the chance to explore a virtual playground modelled on the event's Melbourne home ground.
Adtech trends: Veridooh co-founder Mo Moubayed on what to expect in 2023
In challenging times, look for a return to long-term brand building, a focus on conscious consumers, and exciting developments in interactive billboards.
Nike’s ‘virtual creations’ is a rebranded NFT marketplace that can profit from user designs
Nike has launched a Web3 digital collectible site called .SWOOSH that's basically a rebranded NFT marketplace with few details attached.
Zuckerberg is gambling on the metaverse, and it’s costing thousands of Meta jobs
The company founder said he takes responsibility for the decision to lay off 11,000 staff. That's not much of a concession.
Many brands are already entering the metaverse, but the cybersecurity threat is real
Concerns around security in the metaverse are exacerbated by the huge skills shortage in the cybersecurity sector.
Zuckerberg thinks the metaverse is the future of work. So what will this look like?
According to Mark Zuckerberg, the metaverse will radically change our lives.
The metaverse has officially caught the eye of Australian regulators
Australia's telecommunications watchdog is investigating consumer and market trends in the emerging digital realm.
Why Walmart entering Roblox is a lesson in metaverse marketing
Walmart is getting in on the metaverse action by launching two virtual experiences in Roblox — one of the hottest online gaming platforms in the world. And that's a huge deal if you know just how massive its young audience is.
Shopping in the metaverse: Research says 52% of Aussie consumers would give it a try
Australian consumers are more willing to shop in the metaverse compared to their counterparts in US and parts of Europe, according to research released this week by BigCommerce.
From the metaverse to meta everywhere: Three Aussie businesses join NEXT to create the new digital world
At a launch event held last week in Melbourne, NEXT leaders explained how eventually we won't be referring to anything as the "metaverse". It will be "meta everywhere" instead.