Shoes of Prey co-founder Jodie Fox Online retailer Shoes of Prey went through a lengthy process when attempting to find the perfect name f…
Shoes of Prey co-founder Jodie Fox Online retailer Shoes of Prey went through a lengthy process when attempting to find the perfect name f…
Starting and running a small business is hard. Harder than a corporate job. Harder than a lot of things in life. It takes a lot more wor…
7-Eleven Australia has drawn fierce criticism on social media this week for a Facebook post that used the words “when pay day hasn’t …
Chemist Warehouse has removed a number of products from its online store after copping flak for selling a sex toy described as “tight a…
The Advertising Standards Board has dismissed a complaint against a “strange” and “ridiculous” television ad by the Shaver Shop. The…
At the end of my blog last week I promised this week would be all about what I called “the third element” of brand – your positioni…
Small businesses would do well to pay attention to the investment in customers shown by German supermarket Aldi with the launch of its “Te…
No news is good news right?The status quo, the norm, steady as she goes, these are things that make our lives more stress-free and comfor…
Amazon is cracking down on individuals who post fake reviews, launching a lawsuit in the United States against over a thousand people who it…
Name: Dean Cherny Company: Marketing Melodies, storePlay Location: Melbourne When it comes to the background music industry, Dean Cherny …
If you think LinkedIn is just a good ‘place to put your CV’ than you are missing out on the platform’s huge business benefits and p…
A takeaway chain based in Western Australia is attempting to get its name in the Guinness World Records book by having a mascot it calls …
