Hospitality and accommodation review platform TripAdvisor will introduce paid advertising to let restaurants target customers for the first …
Hospitality and accommodation review platform TripAdvisor will introduce paid advertising to let restaurants target customers for the first …
Despite a checkered history of outrage over gender stereotype-enforcing children’s products, Australian discount department chain Target h…
By Jason Pallant, Swinburne University of Technology
Have you ever you looked for a product online and then been recommended the exact th…
Brands familiar with Snapchat and Instagram marketing will soon be able to apply that same know-how to Facebook, with the social media platf…
Get ready to switch off those smartphones and turn off those TVs, because the Tamagotchi is back.
The virtual pet toy that dominated the …
Advertising experts have weighed in on what brands need to know about using partially-clothed talent in campaigns after the Advertising Stan…
Beauty products producer Dove has been forced to apologise and remove a Facebook campaign that showed a black model transforming into a whit…
Kasey Chambers sang, “am I not pretty enough?”, but sometimes you can be too pretty, particularly when it comes to products.
Fancy to…
When done right, email marketing can deliver a significant sales boost, so it’s worthwhile paying attention to the basics before clicking �…
Users on Chinese social media platform WeChat are showing a reduced propensity for opening posts and a preference towards other types of co…
The case of a Melbourne gelateria that deleted an Instagram post describing “men’s” and “women’s” ice-cream flavours this week has raised th…
Returning from a week of mentoring startups in Lebanon taught LaunchVic’s Con Frantzeskos a lot about the Middle Eastern startup ecosystem, …
