How Birkenstock went from an ‘ugly’ shoe company to a iconic brand worth billions
How did Birkenstock go from a family-owned business simply making functional footwear to a public company worth billions? And what's it got to do with Barbie?
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The power of Barbie: How Mermade Hair founder Tara Simich landed a deal with the iconic brand ahead of the biggest film of the year
Australian entrepreneur Tara Simich has spent more than two years working with Mattel to create a limited edition Barbie range of her popular Mermade Hair styling appliances and accessories.
