Entrepreneur William Scott is on shaky ground. His struggling marketing and advertising services group CommQuest has been placed in a tradin…
Entrepreneur William Scott is on shaky ground. His struggling marketing and advertising services group CommQuest has been placed in a tradin…
Keeping your customers waiting for you to do your job is bad business. With mobile communications there’s no reason for not keeping your cus…
“I need to recruit sales staff. But my sales manager is not good at recruiting. Who should sit in on the recruitment interviews and is this …
The term “social media” has been everywhere for the past 12 months. As platforms such as Facebook, WordPress, Twitter and YouTube continu…
“I am desperately trying to get my site listed in DMOZ as I’ve heard it’s a good place to get a listing from a SEO perspective. I’ve submitt…
We have all heard the parable. But more and more it seems that it is brands, not emperors, who have no clothes. Is yours one of them? A…
I was involved in a conversation the other day around the current state of the digital media world, and specific media challenges around yie…
Following last week’s article on SEO Soothsayers, Maree Harris of People Empowered kindly responded, saying she’d experienced similar frustr…
Depending on your definition of cheap, here are some that I’ve used that have worked well (and I’m super cheap!). Social networking web…
How to run a successful email marketing campaign Keep your customers happy Allow convenient ways for customers to unsubscribe. Avoid long-…
Web sites are a very effective way to spread the news about your brand. Business owners can also dramatically cut the cost of acquiring new …
Marketing plans As part of your business plan you will have established the characteristics of your likely customers. But once you’ve iden…
