Posts tagged "lego"

Lego’s ESG pivot is the beginning of a larger trend towards developing sustainable solutions for entire supply chains in a circular economy.

A handwritten note from the head of LEGO in the UK to a seven-year-old boy who asked the Danish toy giant for a job has gone viral in an unintentional reputational masterstroke.

Gold Coast company Ryan Aerospace is quickly taking over the world's virtual reality simulator market.

On Wednesday morning, Netflix announced plans to buy the 30-year-old Animal Logic studio to add to its slate of original animated content.

The world's largest toymaker has recorded a bumper year, with burgeoning sales, revenue and profit from the colourful bricks increasing by nearly a quarter during the pandemic.

The most interesting pieces of news, insight and information from around the world, delivered to you by SmartCompany Plus.

The most interesting pieces of news, insight and information from around the world, delivered to you by SmartCompany Plus.

Lego announced this week it would work to remove gender stereotypes from its brand, including no longer marketing toys distinctly to boys or girls and ensuring products are gender-neutral.

Standalone LEGO stores are about to start popping up across the country, as Alceon Group looks to capitalise on a deal with the Danish toy manufacturer.

Here’s the bottom line up front: you are your brand, and it’s a good idea to know what people are saying and feeling when your name is m…

LEGO has committed to reducing its plastic usage by changing the way its products are made for the first time in over 50 years.

The opportunity to innovate takes different paths. And while any direction must be grounded in organisational identity, the fork in the road…