Posts tagged "Jessica Ruhfus Collabosaurus"

Jessica Ruhfus founded Collabosaurus in 2015 as a matchmaking tool to facilitate collaborations between brands.

Ruhfus founded No.2 Co in 2021 and decided to embark on its first Black Friday and Cyber Monday promotion last month. Here’s what she learnt. 

By harnessing a popular TikTok trend, celebrity appeal and the nostalgia of both brands the collaboration honours the history and values of both brands. A key ingredient in any delicious collaboration. 

It’s been a record year for startup funding in Australia. Yet of the billions of dollars pouring into the ecosystem, the share available to women-led startups has actually shrunk.

Collabosaurus founder Jessica Ruhfus took a loan to get her business off the ground. Some 18 months later, it almost cost her everything.

Collabosaurus is launching a brand collaboration matchmaking app, after an unexpectedly strong 2020 brought the business back from the brink.