An award-winning restaurant in Ireland has hit back on social media after receiving an email from customers asking for free food in exchange…
The rapid rise of social media as a marketing tool over the past decade has opened as many doors businesses as it has for influencers to mar…
Australia’s advertising watchdog has ruled a product review post from an “influencer” on Instagram meets the definition of advertising…
If you’ve been reading about online marketing at all in recent months, you’ve no doubt seen a lot of references to ‘influencer marketi…
An business founder and Instagram influencer has called out a brand on social media after she alleged it had photoshopped its products in…
Australia’s peak body for advertisers has added a section to the advertising code of ethics that could impact the way businesses and brand…
Influencer marketing startup Tribe has closed an over-subscribed $5 million Series A funding round as it sets its sights on a rapid internat…
Australian businesses are increasingly spending their marketing budget on creating branded content to engage social media users with large…
Australian businesses are increasingly spending their marketing budget on creating branded content to engage social media users with larg…
