I have written before about the importance of having a “purpose” for your business. You purpose is the reason you are in business, it’s the…
I have written before about the importance of having a “purpose” for your business. You purpose is the reason you are in business, it’s the…
Dear Aunty B, I am back from holidays to really bad news. We have just launched a new area of the business and signed up some major multina…
The name of the game in sales is “buy-in” and being interesting and valuable enough so that your customers seek you out. In a perfect w…
Achieving high growth is mostly about gaining momentum in the chosen market. Think of this as a freeway. You are really looking for a smooth…
The number of calls you make per sale depends on the level of buy-in your customer has. The risk associated with what you are selling. And t…
Business owners spend a great deal of time and money marketing to many, in the hope of attracting the few to their business. This process ca…
In sales there can be confusion between what constitutes a “strategy” and a “solution”. However, there should be no ambiguity whatsoever reg…
Red Laser is one of over one hundred iPhone barcode readers available in the iTunes store. This seemingly ordinary application shows how fre…
Can you be a “star” all the time ? shining and twinkling high above everyone else, every day? I think a few remarkable people can, but much …
The short answer is, no. However, my experience suggests the better you get along with your customers, the more meaningful the relationship …
Dear Aunty B, I often deal directly with the client of a client, but this is becoming increasingly difficult, as the client’s client is a c…
The financial services industry is known for its extravagant bonuses and large salaries, but co-founder of risk management firm Noah’s Rule,…
