This business owner told me not to buy his product: Now I’m a customer for life Advertising Ian Whitworth 15 February 2023 A simple approach has helped a business owner not only survive but do well, in an area that has experienced total carnage in recent years.
Want unshakable customer loyalty? Forget satisfaction and focus on appreciation Strategy Darrell Hardidge 30 July 2019 The most successful small businesses see customer satisfaction as a starting point and unwavering loyalty as the ultimate goal.