Four lessons on customer-focused innovation from Uber’s Susan Anderson
When your innovating and scaling, it's important to keep customer in mind, says Susan Anderson, general manager for Uber in Australia and New Zealand.
So you’ve found your purpose. Finished with the workshops, hand-wringing and arguments over words, you can now take a breath. Right? Wrong…
While marketing automation may present small businesses with untold opportunities to establish better relationships with their customers, SM…