Posts tagged "consumer behaviour"

To stay relevant you need to be aware of and understand how the pandemic has changed consumers' priorities and purchase behaviour. 

The new CommBank report states 53% of surveyed consumers are willing to pay more than usual for goods and services that come from "purpose-led" businesses.

In the face of COVID-19, innovation has stalled and the products and brands that have dominated supermarket shelves have been gifted a grace period, writes the founder of Good to you.

When you can't outspend your competition, you have to outsmart them, says behavioural science expert Dan Monheit.

Businesses have changed during the coronavirus pandemic, but consumers have too. Here's five ways your business can meet these shifting consumer demands.

The Federal Court has found Kogan misled consumers in a 2018 tax time sale by price jacking 600 items before discounting them.

Aussie businesses are going cashless in droves during the COVID-19 pandemic, but SMEs are getting the short end of the stick as multinational payments giants clip the ticket.

Cash was already teetering on the brink of oblivion. COVID-19 just kicked it over the edge.

The fear of fomites (viral particles pass…

Australians are using less cash than ever, and it's a trend that is speeding up as a result of the coronavirus pandemic.

In a time of crisis when most industries are slowing, the plant-based food industry is experiencing record growth and milestone launches. Here's the state-of-play in Australia's plant-based food industry.

The secret to successfully disrupting legacy industries is to leverage existing behaviour, according to Scouta co-founder David Smyth.

Some examples of policies that resulted in the opposite behaviour than was expected include gift cards, shopping bags and unlimited annual leave.