“They’re going to have Googled you”: Girl Geek Academy co-founder Sarah Moran on how to take control of your personal brand
Girl Geek Academy co-founder and chief Sarah Moran outlines how startup founders can make their personal brands pop.
By Dennis Benjamin
Having a great app idea is only half the battle. Eventually you’ll need to find the money to make it a reality. Unfo…
Your company brand is one of the most valuable assets you can build.
As Peter Thiel points out, a strong brand can be a monopoly on its o…
Let’s face it. Some of us are a little more comfortable with being the face of our brand than others. Richard Branson, Donald Trump, Di…
This article first appeared September 17th, 2010. I have got a fantastic idea for a business but I’m terrified that someone will steal …
I chose a name for my business and did all my marketing material, advertising, etc. I now hate it and have had it pointed out to me that it …
This article first appeared on July 21, 2011. Just Do It. Life’s Good. Think Different. The chocolate melts in your mouth, not in your …
This article first appeared on July 15, 2011. What constitutes ‘prior use’ of a trademark? I have applied to register a trademark in Aust…
When it comes to branding, it’s simple: continuity is king! As they say, “Sweeter, sweeter the more you repeater”. The bigger…
