I’m currently working on a naming project for a new enterprise. Confidentiality clauses mean I can’t reveal the details about who they a…
I’m currently working on a naming project for a new enterprise. Confidentiality clauses mean I can’t reveal the details about who they a…
An article in The Age this weekend got me thinking. Called ‘Social Media Clicks and Business Really Likes It’, there were a couple of points…
A friend described the following scenario to me via email.
A business he advises keeps getting distracted by new opportunities before the…
In the wake of the Kony 2012 viral video I started thinking about the role of awareness, or more specifically, what happens next. There a…
Good design matters. It can make you pay attention. It can make you see things differently. It can bring an idea to life in ways that nothin…
“The enemy of clarity is insincerity” is a great line. I wish I could claim authorship of it, but it comes paraphrased from a quote by G…
Amid the wreckage that passes for our national political system I’ve decided to turn my back on its abundant blog gifts and turned my gaze…
It’s been such a bad week on promises for corporates here in Australia I’m not even sure where to start. I have noted in the past that “Bobs…
There are words out there that have become empty shells of their former selves; inappropriately used and hackneyed shorthand for not much at…
It’s been a tough week and at the end of it I have a whole new view of the role of an online presence. It’s defense. Let me explain. A…
Apple is in damage control mode. By now anyone with a computer and an interest in technology and/or Apple have heard about and probably read…
When it comes to keeping promises the weight of the discussion mostly falls on the organisation, but what about the other half of the equati…
