New EV battery technology to see drivers go 1000km on a 10-minute charge
Hyundai and Kia reportedly have inked a deal with the world's largest battery company to see up to 140,000 EVs get a whopping 1000km range.
Do you think about your customers as consumers, users or purchasers? According to a recent article in Harvard Business Review, the underly…
The Advertising Standards Board has upheld a complaint against an overseas-filmed cinema advertisement for BMW, finding that the car manufac…
Over 30,000 car owners who purchased tyre and rim insurance from financiers including banks and car makers themselves will receive refunds w…
A new campaign by BMW is a timely reminder that you can only be great at one thing. Finding that one thing. Focusing who you are and wha…
European car brand BMW is the world’s most reputable company in an age where consumers are more swayed by a business’ image than its pro…
Consumer electronic brands including the Nintendo Wii and Apple are among the world’s most trusted brands, with BMW and Cascade the least li…
The journey that Audi are now taking shoppers on started almost a decade ago. While much of the scene-setting I’m providing is supposition, …
Today on lunch with an entrepreneur we are talking with 39-year-old Scott Kilmartin, a self-confessed uneducated heathen who spent most of h…
