Angry customers are swarming Aldi’s Facebook page and demanding the supermarket giant stop selling caged eggs.
The comments come after Al…
Angry customers are swarming Aldi’s Facebook page and demanding the supermarket giant stop selling caged eggs.
The comments come after Al…
By Gary Mortimer, Queensland University of Technology
Woolworths’ plan to rebrand its private label ranges in an attempt to meet chang…
Woolworths is overhauling its Homebrand range in a bid to improve the range’s perception in an increasingly competitive market for private l…
By Shumi Akhtar, University of Sydney and Farida Akhtar, Curtin University
Dominant retail giants Wesfarmers – owner of Coles supermarke…
Aldi has borrowed Cadbury’s famous drumming gorilla in a bid to promote its chocolate in the lead-up to Easter.
Cadbury’s original ad…
The advertising watchdog has rejected a claim that an a radio advertisement for Aldi whisky is racist, dismissing a listener’s complaint tha…
Discount supermarket chain Aldi will be closing its Australian online liquor outlet in three weeks’ time.
Aldi has written to cus…
German grocery chain Aldi is the latest brand to be given a lesson in what can go wrong with crowdsourcing social media campaigns.
In…
Aldi Australia has taken a friendly swipe at alcohol snobs in its latest marketing campaign, in a bid to outmanoeuvre Coles and Woolworth…
German supermarket Aldi appears to be winning the private label race, with research released this week by Canstar Blue showing 65% of Aus…
A former Aldi manager has been awarded more than $37,000 by the Fair Work Commission after she was unfairly dismissed in June over allege…
The reports of a looming price war in the Australian grocery sector have absorbed many column inches in the mainstream, financial and ret…