A eulogy for Twitter. Adrienne LaFrance and Robinson Meyer argue in The Atlantic that the social media platform is dying. Although Twitter a…
A eulogy for Twitter. Adrienne LaFrance and Robinson Meyer argue in The Atlantic that the social media platform is dying. Although Twitter a…
Very long-time readers of this column will remember how, around this time last year, your humble correspondent declared May 3rd each year to…
With all the advertising dollars spent on direct mail, telemarketing, trade shows and pay-per-click, social media produces double the market…
One of the easiest and most frustrating things for a consumer to do is put off buying your product or service until later. It could be that…
Facebook has released its first quarter results, announcing its net income has nearly tripled year-on-year to $US642 million ($A690m), up …
The 2014 Data Breach Investigations Report has found that 92 percent of all security incidents over a ten-year period can be traced to nine …
With journalists bombarded with hundreds of pitches and media releases each day, your ability to generate media coverage is directly determi…
Growing numbers of Australian businesses are either allowing staff to work from home, or hiring workers located overseas to save costs. B…
Facebook’s latest changes to its layout creates more problems for small business using social media, as the real estate available on its…
Credibility is essential for converting contacts into customers. While you might have the better product or service. However, if you lack …
There’s a golden saying that networking is about getting someone else’s business card, not giving away your own. When you meet someone y…
Facebook has announced the introduction of a new format for its desktop ads, along with new ways for businesses to advertise to users who …
