If the shoe fits

A Malaysian shoe store not only fits single women out with sleek new footwear, it also sends them on dates.

Shoes Shoes Shoes in Kuala Lumpur has teamed up with a dating website to match women with eligible bachelors who have the same taste in shoes.

Women buy a pair of shoes at the boutique and leave their details with the store. A dating site matches the woman’s profile with eligible bachelors who have chosen the same pair of shoes.

Once they find a suitable match, the couple goes on the date, the store says. The woman also gets a shoe discount.

There are plenty of matchmaking sites out there for singles, but this one definitely takes the case (or the shoe in this case).

While we’re not suggesting you set up a site matching people based on their taste in footwear, it highlights the huge demand for matchmaking sites that think outside the square.