In the early days of having my first real estate agency, my two business partners and I would conduct all of our interviews for new staff.
We’d spend what we thought was an appropriate amount of time with each applicant – about 40 minutes in a first interview. What was strange though was that we loved every applicant; they were all the best applicant ever!
After sitting down to look at our interview process to find out why we loved everyone we found it went something like this:
- Applicant enters the room
- Applicant introduces themselves
- Myself and my business partners proceed to speak for 38 minutes about why our company is awesome
- Applicant nods politely
- We love applicant
We were just so darn excited about our company that we did a sales pitch to the person who should have been doing a sales pitch to us! When we figured this out and started letting the applicant pitch to us we had a lot more success.
We also discovered some great interview questions along the way. These are a few of my favourites:
- What do you know about our company? (C’mon a simple Google of your business should give them some great info here if they’ve bothered to take the time).
- Why are you leaving your current job? (As soon as anyone starts to have a go at their previous boss, regardless of how justified it might have been, they’ve shot themselves in the foot – after all what will they say about their next boss? Discretion is key).
- What would you do in this situation…? (Use a really tricky situation you’ve had happen at your workplace).
Depending on the type of organisation/type of staff member you’re looking for I also love:
- An in-workplace trial period (maybe a day where they come and work for you).
- After this ask them what they think can be improved about your workplace, what did they enjoy, is this the type of place they can see themselves working in?
- Where you can’t do an in-house trial period, set them a task to do between job interviews one and two such as look at our three biggest competitors websites and tell me what they have that we don’t… Go to this open home and tell me what we could be doing better… Rewrite this piece of literature… (Find a task that will give you an indication 1) of their work ethic and 2) of whether they’ll be good at the job you’re hiring them for).
And above all else, hold off on the sales pitch during your interviews… I still find that a hard one!
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Kirsty Dunphey is the youngest ever Australian Telstra Young Business Woman of the Year, author of two books (her latest release is ‘Retired at 27, If I Can do it Anyone Can’) and a passionate entrepreneur who started at age 15 and opened her own real estate agency at 21. Currently Kirsty heads up www.reallysold.com the premium online copywriting site for real estate agents and is a co-director of Elephant Propertywww.elephantproperty.com.au Launceston, Tasmania’s only boutique real estate agency purely for investment property owners. Kirsty’s other ventures are outlined at her website www.kirstydunphey.com where you can also sign up for her newsletter.
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