Thoughts on innovation

Innovation is the responsibility of every person in a business – it is a way of thinking. It is the endless pursuit of improvement and discovery. Ideas that turn into concepts, proto types and ultimately become commercial reality.

Leadership is to nurture this commitment, which will lead to an innovative culture.

• There must be clear ambition (to see what is possible).
• There must be a practical approach to how things will be achieved.
• Innovation must be tirelessly, endlessly pursued with single-minded relentless determination.

Pragmatism is a big part of successful execution of ideas. And pride. People want to be proud of where they work, and of what is achieved. This can be achieved through nurturing a culture of participation and inclusion.

Put it to the people, there are plenty of amazing ideas.

Naomi Simson is considered one of Australia’s ‘Best Bosses’. She is an employee engagement advocate and practices what she preaches in her own business. RedBalloon has been named as one of only six Hewitt Best Employers in Australia and New Zealand for 2009 and awarded an engagement scorecard of over 90% two years in a row – the average in Australian businesses is 55%. RedBalloon has also been nominated by BRW as being in the top 10 Best Places to Work in Australia behind the likes of Google. One of Australia’s outstanding female entrepreneurs, Naomi regularly entertains as a passionate speaker inspiring people on employer branding, engagement and reward and recognition. Naomi writes a blogand is a published author – and has received many accolades and awards for the business she founded – RedBalloon.com.au.