Marketing

Throughout lockdown, LinkedIn has become the only place for people to connect, engage, learn and contribute ideas with other professionals.

Instagram is adding to its e-commerce capabilities in Australia, and launching a world-first in-app sales event to celebrate.

Small businesses can learn an important lesson from the latest social media campaign to boycott Woolworths: years of goodwill and accomplishment can erode in an instant.

Melbourne bakery Goldeluck's has seen a run on doughnuts, following two consecutive days of zero COVID-19 cases in Victoria.

My Glow 2 has seen sales increase by more than 1000% during COVID-19 pandemic, and its founders put much of that down to TikTok.

Fleetwood Mac-singing TikTok sensation Nathan Apodaca is reportedly suing Aussie brand Culture Kings for using his image without permission.

Facebook Messenger and Instagram’s direct messaging service will be integrated into one system, Facebook has announced.

Aussie period underwear brand Modibodi has had its latest ad banned from Facebook, with the social media behemoth branding it “shocking".

A man has lost his job after he allegedly sent vile and sexist messages to a woman who rejected his advances on popular dating app Tinder.

Digital and social media channels are here to stay, and Australian defamation law is slowly evolving to match this uptake of technology.

Like a balanced diet to support a healthy body, a rounded marketing mix is foundational for a business to thrive.

Social media giant Facebook has opened applications for its latest grants, available to small businesses in Melbourne and Sydney.