Marketing

From the look of the Instagram feed, to the suggested posts and all videos now becoming Reels, we’re at the point where many feel Instagram is a TikTok clone and no longer a photo-sharing app.

What began as a homemade bot tracking Elon Musk quickly ballooned into @CelebJets, a tool monitoring the carbon footprint of celebrities.

A woman who took to TikTok to share the good news of her new high-paying tech job says she was fired for her pay transparency, raising important questions for Australian workplaces mulling over the same.

Small businesses may soon be able to sell their products directly to shoppers via direct messages on Instagram, following the release of a new feature that has already been rolled out in the US.

Australians need assurances their data is safe, but Internet 2.0 CEO Robert Potter says TikTok has a history of not being clear about what it does.

Australian 'link in bio' unicorn Linktree has revealed a fully-featured smartphone app, a development the company says will streamline the way users interact with the platform.

Mobs of unruly teens inspired by viral TikToks are attending showings of the new Despicable Me film, Minions: The Rise of Gru, dressed in suits. And Aussie Bill Hirst started it all.

The US Federal Communications Commission has written a strongly worded letter to the chief executives of Apple and Google, urging them to remove TikTok from their app stores.

After a young TikTok user went viral for sharing her office experience, an HR expert has warned viewers not to judge the "highlight reel".

Hardware giant Bunnings has embraced influencer marketing to capture gen Z shoppers, but a leading social media expert believes Australia's strongest brand could miss a “huge audience” if it doesn't stake a claim on TikTok.

A new report into Australia’s influencers and online-creators’ economy has found that young males on TikTok are the biggest earners.

It was good news for the United States and good news for Bubs Australia when President Joe Biden took to Twitter on May 28.