Marketing

"If this year has taught me anything, it’s that female entrepreneurs need an inner circle," says Verve Super co-founder Christina Hobbs.

"This may seem counterintuitive, but I've actually found networking much easier during the pandemic," says Inkl chief Gautam Mishra.

We should stop shaking hands for the time being in order to help slow the spread of coronavirus, says NSW Health Minister Brad Hazzard.

What’s with all the rules, the LinkedIn pods, the fake events and seminars? What’s with those who are pretending not to be selling but really are?

Do you write annoying emails? Do you receive them? The reality is, a poorly written email irritates both the recipient and the sender.

League of Extraordinary Women's new platform will give those seeking mentorship the opportunity to ‘hire’ other women in 45-minute blocks.

A well-worded, warm introduction can help founders rise above the background noise and capture the attention of influential people.

Business drinking offers as much scope for both pleasure and damage as driving a car. So in lieu of licences, consider these handy guidelines.

Why not harness the power of social media to let others hear your voice, your story and the value you want to offer in the world?

Customers don't think about skills when making referrals, they only care about how much they like you, so focus on being likeable instead.

Here are a few tips on getting ahead in business, in person or online, if you’re average looking and your follower numbers don’t end with a 'k'.

Whether it’s your first international conference, or you’re a veteran looking for new ways to make the most of your experience, here are some tips.