Product differentiation is getting harder, Me2 products are flooding the markets, quality is being commoditised. As a result margins are …
Sue is a selling better strategist and advisor, sales philosopher and speaker, sales trainer and coach, writer and activist. Sue is chief executive of forward thinking sales advisory Barrett and online sales education and resource platform www.salesessentials.com. Barrett develops sales strategies, standards and education that help people and businesses sell better.
Product differentiation is getting harder, Me2 products are flooding the markets, quality is being commoditised. As a result margins are …
Many years ago, and for many years, when salespeople were recruited into the sales team of a business they would be schooled in ‘how we…
Barrett’s Sales Trend 10 for 2015 is ‘Oops! I’m in sales’. The general stereotypical view of selling and salespeople has remained re…
As I have previously written one of our biggest issues in running effective sales operations and executing effective sales strategies is …
When it comes to mathematics, music or other scientific disciplines there never seems to be an issue with definitions. A prime number is …
Barrett’s sales trend No.9 for 2015 is ‘Back to the village’. As globalisation became more and more prominent, Australian consumers in…
Sales trend 8 of Barrett’s 12 Sales Trends for 2015 is about “neuroselling”. Recently, there has been a shift from economic models to …
Jim Collins (author of Good to Great: Why Some Companies Make the Leap…and Others Don’t) stimulates a thought that many sales managers sho…
Many so called “experts” claim that there are two types of salespeople – Hunters and Farmers. Salespeople, so these experts claim, …
This series of ‘Survival of the Adaptive’ articles will look at the key things we need to do as sales teams to contend with the many cha…
This series of ‘Survival of the Adaptive’ articles will look at the key things we need to do as sales teams to contend with the many cha…
Charles Darwin’s theory of evolution is often misquoted as being ‘the survival of the fittest’ when, in fact, it is ‘the survival of…
