Delegating the vision: Why your marketing officer should steer the ship
If you’re serious about reaching more customers and growing your brand, why aren’t you giving more weight to your marketers’ ideas?
Simon is a seasoned marketing leader, entrepreneur and the founder of Marmot Inc. Marketing. With an executive career spanning more than 25 years, he was an account director for Saatchi & Saatchi across Sydney, London and Vietnam, before embarking on a series of executive marketing director roles for Mamamia, Time and Who Magazine, Bell Direct, Global Forex Trading and CUDO.