Paul Waddy

Over the past two years, many businesses grew that otherwise wouldn’t have, or shouldn’t have. Bad habits were formed while the going was good, and now those bad habits are being shown up.

What’s the strategy for an online retailer trying to keep or acquire a share of Australia's very large consumer wallet this Christmas?

"If you’re planning to dip your toe into the e-commerce sphere, or currently waiting for the next pandemic, here’s hoping you draw a winning ticket," writes Paul Waddy.