Nicole Kersh

Email campaigns are the bedrock of a digital strategy. But you’re facing stiff competition, with more than 293 billion emails sent every day.

It’s 2016 and mobile users have overtaken desktop browsers. More text messages are sent than actual conversations had and the world in whi…

Trying to write compelling content can sometimes feels like squeezing a g-string onto an elephant. We’ve all been there, sweating bullets …

Retail e-commerce revenue in Australia exceeded $19 billion last year and is set to increase steadily in 2016. As more retailers flock onlin…

  We’re smack bang in the midst of a content marketing revolution. With 90% of businesses turning to content marketing to cut through and…

Maybe you’re looking to knock Amazon clear off its lofty pedestal or maybe you just want a tidy little online business that lets you work …

I recently read a report outlining the big e-commerce trends for 2015. The report was extensive and focused on ways e-commerce retailers can…

You’ve got all the binary basics; the gumption, the good looks, the passion and the purpose but you’re not quite sure what to do with it…

It’s hard to comprehend what the holly happened to 2014. I’m still eating tired, apologetic chocolate eggs from Easter. Eight weeks may …

I’m seeing very little return for my efforts so far. What tips do you have to stay motivated and positive during the early phase of a busi…

I’ve found a supplier who has exactly the products I wish to sell.   But they can be quite unreliable with their delivery times/amounts….

This article first appeared January 30th, 2012.   Do you have any marketing tips on how to wake customers from their January slumber? I fin…