Wherever you look, whatever you see, social media has had an effect on it, and food is no different. In fact, it is a standout example. Foo…
Fi Bendall is chief executive of The Female Social Network and a Westpac-AFR 2015 100 Women of Influence, who was described by CEO Magazine as "The CEO's secret weapon". An expert and pioneer in digital strategy, she has over 23 years’ experience in the digital and tech sectors.
Wherever you look, whatever you see, social media has had an effect on it, and food is no different. In fact, it is a standout example. Foo…
The saying “you are what you Google” has never been more true. Before meetings, most of us check out someone’s profile online. What G…
In my role working with various CEOs and businesses all sorts of things happen! Obviously social media is a big topic to be discussed. Yes…
Social media has not only changed how business is run, it has become a platform that enables anyone to be a media owner, a publisher, as wel…
The term ‘new media’ is officially dead! Just ask Obama’s PR team. In the span of just three short months, the President of the United…
Recently, I have seen examples emerging of what is being described as ‘open innovation’. One of my favorite thought leaders, Harvard Bu…
Many commentators say not every brand should be on social media, and many don’t believe it’s a place for business-to-business (B2B) companie…
Facebook and Twitter are the monoliths of social networking, and whilst they are certainly important, they are not the be all and end all of…
When it comes to storytelling it was Christopher Booker that believed there are only seven stories anyone could ever tell. They have all bee…
Small and medium-sized enterprises are the unsung heroes of the Australian economy. They employ around 5 million people and contribute more …
Tech giant Google has revolutionised the way users interact online, how marketers market, advertisers advertise… the list goes on. But, re…
Yammer is an often overlooked but useful tool for business owners. It is essentially a corporate Facebook-like service (not owned by Faceboo…
