Allan Dib, Author at SmartCompany

customer churn investor

Four marketing mistakes that practically guarantee failure

For entrepreneurs and small business owners, getting marketing right can mean the difference between rapid growth and painful failure.

marketing strategies

Three reasons small businesses shouldn’t hire a marketing agency

It’s easy to be taken in by the confidence of an agency, but have you considered the benefits of bringing your marketing in-house?

marketing strategies

Destined to fail: Spending money without a marketing strategy is like building a house without a blueprint

Marketing your business is much like building a house, because you need an architectural blueprint to ensure long-term success.

referrals

Need customers fast? Two secret-weapon tactics for getting consistent referrals

Referrals don’t have to be slow and unreliable. You can make it an active part of your marketing strategy, and in fact, you should.

marketing strategies

Want to speed up your business success? Find yourself a mentor

Unless you’ve been to business school or were raised by an astute businessperson, you're probably flying blind. That's where a mentor comes in.

marketing strategies

“Stop hustling, start helping”: Why sales will increase if you create quality content and build trusting relationships

Everyone has advice on how to rapidly scale your business and not all of its good. Here are five 'marketing strategies' to leave in 2018.

Page 1 of 1