Canva has a challenger with Adobe’s new Express For Enterprise subscription

March 22, 2023

Source: Tegan Jones

Adobe has announced a brand new subscription tier for its Creative Cloud — Express For Enterprise. The idea is to make design easily accessible for any skill level within a business, which sure does sound like a competitor for Canva.

The software giant dropped the news as part of its annual Adobe Summit in Las Vegas on Wednesday morning alongside a suite of other announcements including a strong push into generative AI.

Adobe Express is designed to be a user-friendly design platform that can be used to easily create visual assets. It’s available on web and mobile and offers different tiers with varying degrees of tool and storage access.

For example, the free tier allows you to use basic design tools as well as 2GB of storage. To access more premium tools, templates, stock images and more, you can opt for the premium tier for $14.29 a month.

But those are individual plans. Adobe is now targeting businesses with its new Express For Enterprise tier. This is being rolled into the Adobe Creative Cloud Enterprise subscription, which starts at $51.99 a month per license for a single app. Alternatively, you can get access to all of the apps for $121.99 a month per license.

It’s certainly not cheap, but it does add some new features specifically for teams such as collaborative workflows via its integration with Adobe Experience Manager.

It also offers access to Creative Cloud libraries for everyone in a business to easily access brand assets such as logos, colours, and custom fonts. It also comes with 1TB of storage for business customers.

Adobe has also said that Photoshop and Illustrator will be weaved into Adobe Express for Enterprise in the future.

Comparatively, Canva For Teams clocks in at $149.90 a year for the first five licenses and also offers access to premium assets, 1TB storage, and reporting.

Of course, where Adobe may not be the cheaper option, it may find strength in the plethora of product offerings and integration. If a business is solidly on the Adobe train, it may be worth the extra cash to remain in one ecosystem that, from the sounds of it, will continue to become more intertwined in the future.

The author travelled to Las Vegas as a guest of Adobe.

ABOUT THE AUTHOR

Tegan Jones

Senior Technology Journalist

Tegan Jones is a senior technology journalist at SmartCompany. A multi-award-winning journalist, she has been reporting on technology, telecommunications and gaming for the past 10 years. She regularly appears on mainstream media channels as an expert tech commentator. Her previous roles include editor of Gizmodo Australia and global reviews editor at Finder. She has also served as a reporter and editor across Business Insider, Lifehacker and Kotaku Australia. Tegan was the co-host of one of the top technology podcasts in Australia, Queens of the Drone Age. You can find her on Twitter @Tegan_Writes.